Coffex Coffee Digital

Smell the roasted passion

eCommerce website
FMCG / coffee

Brief

Building on successful rebranding, develop a digital presence reinforcing Coffex Coffee Roasters’ sage brand essence and providing an e-commerce platform.

Solution

Visual navigation on the homepage displays key attributes at once, enticing users to explore what interests them further. Whether you’re looking to buy coffee online, enquire about barista training or get your espresso machine serviced, your target is easily identified and only one click away. Custom photography and graphics aid user experience and assist in connecting the user with Coffex people and philosophy, which are core to the new brand experience.

Outcome

Along with the success of the rebrand the website has received a dramatic increase in sales and unique site visitors. The ecommerce CMS website is fully now managed by the client.