Coulter Roache

Control today. Create tomorrow.

Website
Lawyers

Brief

Develop an engaging, SEO friendly website to maintain first page Google ranking and build on a newly created brand.

Solution

With more than eight key services across eight sectors, the navigation and content structure were integral to the UX design. The visitor journey needed to be effortless, giving ready access to desired content about services, specialties and specific lawyers. The team and their expertise are a critical element of the offering. Rather than present as a faceless firm, we heroed the seven principals, legal staff and their areas of expertise, demonstrating an incredible breadth of capability and professionalism.

Outcome

An easy-to-use mobile responsive website now sits at number #1 position on Google via SEO best practice, URL mappings and, importantly, without black hat techniques.