Pink Lady Chocolates

Digital decadence

eCommerce website
FMCG / confectionery

Brief

Building on successful rebranding, develop a consumer-focused website and eDM template to build the brand story, showcase the range and enable online transactions.

Solution

A refined design, reflecting the essence of the brand, incorporates ecommerce functionality with a product range overview, hero product photography and sections to discover more about the brand and product with an eDM for regular communications with consumers. It also allows users to locate the nearest stockist simply by keying in their postcode.