Think Richard Branson. Think Oprah Winfrey. Think Steve Jobs. They didn’t listen to the haters. They connected disparate stimuli and potent influences to do what felt right to them. You never know, you might just set off a spark in others and inspire the whole world.
To kick-start Fluid Thinking we apply the following methodology.
- Future goggles – Let’s put our finger on the pulse and explore what comes next.
- Radical empathy – Hearts and minds of both our clients and customers.
- Rapid collaboration – ‘Chop Shop’! Working together, we can quickly ideate to meet your ambition.
- Risk-free daydreaming – Combining what we know today, with where you want to be in 3 years, in 5 years.
- Coastal soul – Fresh thinking that changes your vantage point to help discover new ideas that will have lasting impact.
At Fluid, we’re all about solving complex challenges by breaking fresh ground. This hearts and minds approach is informed by customer insights that enable us to leverage strategic brand tactics to help you win.
If you are interested in learning more about our approach let's start a conversation today.